Why Your Story IS Mission Critical
People love personal stories, whether in sales, in motivational speeches or even in the medical practice - your story has a massive impact to your clients. We are hardwired to learn vicariously through the experience f others. This is the reason why stories are of strategic importance in sales, speaking and many other areas. Why do we love personal stories, why did storytelling become such a hype? In fact it is not new at all and far from being a hype. For decades, even hundr

How to communicate effectively
"The Word Is More Powerful Than The Sword" is a well known wisdom. But why don't we use the power of language more often to empower students, clients, friends and partners? We should be aware that the way we think and speak are neurologic patterns that have been conditioned, so to say "programmed" during childhood, education and training. The only problem is: We usually never learned to use the power of our own language when speaking, educating or training people. As I was re

How to build an Investor Pitch
Some may think Pitching an Investor is sort of a cool game or an easy thing and the most difficult thing is just to get in touch with one... But: The mission-critical work lies in the preparation. Well, of course, getting in touch with a potential investor is one thing, which is definitely a challenge of its own. I would like to give you an idea of what it takes to pitch an investor - knowing that this will not be perfect and complete - but - a few days ago I have been asked

Even Warren Buffet Struggled Speaking in Public
Even Warren Buffet was terrified in his early days about speaking in front of an audience. But having mastered it was opening doors. Buffett's tip: "Focus on learning how to write and speak clearly." He says in a video on LinkedIn: "The one easy way to become worth 50% more than you are now - at least - is to hone your communication skills, written and verbal. "If you can't communicate it's like winking at a girl in the dark - nothing happens. You can have all the brainpower
